About the role
The Role:
We are looking for a highly skilled and imaginative Bilingual Creative Copywriter to produce engaging and compelling content in English & Arabic. The successful candidate will play a pivotal role in developing creative concepts and crafting persuasive copy that resonates with target audiences across various channels and platforms.
Key Responsibilities:
- Content Creation:
- Write clear, concise, and impactful copy for advertisements, marketing campaigns, social media, websites, and other promotional materials in English and Arabic - Develop creative concepts and messaging strategies that effectively communicate the client's brand identity and marketing objectives. - Adapt tone, style, and messaging to suit different cultural nuances and language preferences.
- Translation and Localization:
- Translate copy from English to Arabic and vice versa while maintaining accuracy, consistency, and cultural relevance. - Localize content for target markets, ensuring that messaging resonates with local audiences and adheres to cultural sensitivities and linguistic conventions.
- Collaboration:
- Collaborate closely with creative teams, art directors, designers, and account managers to develop integrated marketing campaigns and ensure cohesive messaging across all channels. - Participate in brainstorming sessions and contribute innovative ideas for campaign concepts, taglines, and storytelling.
- Research and Strategy:
- Conduct research to understand target audience demographics, preferences, and cultural influences, leveraging insights to inform content development strategies. - Stay abreast of industry trends, emerging technologies, and best practices in advertising and marketing communications.
Skills & Qualifications:
- Minimum of 4 to 6 years of experience as a copywriter in an advertising agency or creative environment. - Exceptional proficiency in English and Arabic with demonstrated writing and translation skills. - Strong creative thinking and storytelling abilities, with a portfolio showcasing a diverse range of writing styles and content formats. - Social media savvy - Excellent communication and collaboration skills, with the ability to work effectively in a team environment. - Saudi national preferred
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