About the role
Who we are
Mantle Ecosystem comprises an Ethereum layer 2 (L2) — Mantle Network, a decentralized autonomous organization (DAO) — Mantle Governance, one of the largest on-chain treasuries — Mantle Treasury, and an Ether (ETH) liquid staking protocol — Mantle LSP: all built on Ethereum. Mantle token ($MNT) is the unified product and governance token of the ecosystem.
Mantle Network is the eighth largest L2 by TVL according to L2BEAT. Mantle LSP's receipt token $mETH is the fourth largest liquid staking token by TVL according to DefiLlama. With tokens worth $3.8 billion, Mantle Treasury is one of the largest on-chain treasuries in the world, and the single largest when discounting native tokens thanks to its large ETH, ETH equivalents and stablecoin holdings.
Your role:
- Ecosystem Strategy Development and Relationship Management:
- Lead the development and execution of tailored ecosystem marketing strategies, leveraging insights and market trends to drive brand visibility and engagement.
- Establish and nurture strategic relationships with partners within the Mantle Ecosystem.
- Performance Optimization and Analysis:
- Implement tracking mechanisms to monitor and analyze the performance of ecosystem marketing campaigns, leveraging data-driven insights to optimize targeting, messaging, and engagement strategies.
- Conduct regular performance reviews and analysis, identifying key trends, opportunities, and areas for improvement to enhance campaign effectiveness and ROI.
- Cross-Regional Collaboration and Leadership:
- Foster strong collaboration and alignment between regional and global teams, serving as a liaison between global stakeholders and internal departments to ensure cohesive execution of ecosystem marketing initiatives.
- Craft marketing and amplification campaigns and coordinate GTM strategies for ecosystem growth.
Requirements
- Bachelor's degree in Marketing, Business Administration, or a related field. Advanced degree preferred.
- Extensive experience in ecosystem marketing, partnership management, or related roles, with a strong track record of success in global crypto markets.
- Deep understanding of regional market dynamics, regulatory frameworks, and cultural nuances.
- Based in EU or US Timezone.
- Excellent communication and interpersonal skills, with the ability to build and maintain relationships with a wide range of stakeholders, including the protocols' key leaders, industry influencers, and internal teams.
- Strong analytical skills and proficiency in data-driven decision-making, with the ability to leverage analytics tools and platforms to optimize campaign performance and drive business outcomes.
- Demonstrated leadership capabilities, with a proactive and collaborative approach to driving cross-functional alignment and achieving shared goals.
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