About the role
What you will do
As an Intern - Social & Content Specialist, you will play a pivotal role in driving awareness, engagement, and brand visibility through the development and execution of a comprehensive content and social media strategy. As a member of the Growth and Marketing team, you will be at the forefront of shaping our narrative and expanding our reach.
You will be responsible for
- Develop and manage a cohesive content plan and calendar, drawing on industry knowledge and an understanding of local merchants' culture. - Identify compelling topics to foster growth within our merchant community and expand our user base. - Craft engaging copy across various channels, maintaining Invyad's distinctive voice and tone. - Script and assist in producing video content, including customer stories, testimonials, and best practices for small business management. - Drive the creation of both long-form lead generation content (whitepapers, webinars) and short-form content (blogs, articles, infographics). - Collaborate with cross-functional teams to ensure the successful completion of marketing assets.
Your qualifications
- Currently pursuing a degree in Business, Marketing, or a related field. - Passion for content creation and social media, with a desire to contribute to the growth of a tech platform in Africa and the Middle East. - Strong communication skills in Arabic, French, and English. - Ability to craft compelling narratives and distill complex topics into engaging content. - Detail-oriented with a commitment to grammatical precision and style guide adherence. - Self-motivated with a bias for action, comfortable in a fast-paced startup environment. - Basic understanding of SEO, social analytics, and a background in growing audiences on social media. - Enthusiastic about building connections and open to learning in a multicultural environment. - Passion for technology and an appetite for design.
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